Description Established Triangle area landscape and Irrigation company has been serving customers for over 20 years. The company performs landscaping installation, landscape maintenance, lawn care and irrigation services. Customers include both residential and commercial clients.
The company holds all licensure for pesticide applications, irrigation contracting and landscape contracting. The company has a long term commitment to marketing and branding its services. The marketing efforts, combined with an excellent reputation and growth in the residential market have created a loyal customer base. A recurring revenue base has been established with their irrigation, lawn care, and landscape maintenance services.
Company Sales Breakdown
Maintenance: This sales category includes full-service landscape maintenance accounts and lawn mowing accounts. Customers are on both monthly accounts and ƒ?pay per serviceeƒ? ala carte accounts. Maintenance customers purchase additional services which is included in other revenue categories such as lawn care and installation. Maintenance accounts for 55%of total revenues. Maintenance is both commercial and residential. Maintenance customer count is majority residential. Dollar wise commercial maintenance represents 60% of Maintenance revenues.
Installation: The installation category includes landscape planting jobs, landscape renovations, spring clean-ups, fall clean-ups, pruning jobs, mulching jobs, pine straw jobs, hardscape jobs and sod installation jobs. Sales are for both new and existing customers. Additional landscape work that is performed for ƒ?maintenanceeƒ? customers is categorized here. Therefore there is a significant amount of recurring sales dollars in this sales category. Installation is 18% of total revenues.
Lawn Care: Lawn Care includes all customers on their Lawn Care Program. Customers receive lawn fertilization and weed control treatments on a regular interval throughout the year.