Description This South Orange County Tanning Salon is a market leader boasting excellent freeway access as well as a prime, high visibility location in a busy shopping center with major anchor tenants and an adjacent gym. The relatively new salon can be taken in any direction a new operators will seek to take it, as it has been wholly absentee run since inception and has not reaped the benefits of aggressive grass roots or traditional marketing and advertising efforts.
Asking Price $29,000.
This 1,600 square foot tanning salon leases for $6,500 per month on a lease that expires in 2015 and options to be negotiated in the sale. All of the business's furniture, fixtures, equipment, indoor tanning units and Mystic Tan Spray Booth will be included in the sale.
Competition naturally exists as indoor tanning is very popular in the Southern Orange County market. This salon has carved out a bit of a market niche, but new operators will likely wish to expand on its unique points of differentiation in order for the salon to thrive.
This salon could tremendously benefit from a full-time working owner who is highly active in the business. This could not only save tremendously on staffing expenses, but more importantly, it will help insure the highest average dollar sale per customer and stellar customer service. New owners will likely wish to introduce a custom airbrush tanning option as well as a high pressure tanning option. They will also wish to heavily promote the salon's regularly recurring Electronic Fund Transfer program (EFTs) to bolster revenue stability and client retention, while also introducing many social media and web based marketing initiatives along with old fashioned marketing partnerships in order to attract new clients, remind former clients of their offering and retain current clients. Upon evaluation of customer demand, new operators may consider the addition of a popular Versa-Spa spray tan unit.