Description For sale is a multi-category app suite covering 10 categories with apps in all top 3 app stores (iOS, Android, and Windows). Seller cracked the code on paid advertising, producing an increase from $30,000/month to $326,000 in one month in 2013.
Founded in 2010 by group of seasoned developers who decided to open new horizons in the mobile world. With more than 30 years of total development experience and hundreds of projects completed, they wanted to try something new leading them to mobile applications.
This business has focused on useful apps for everyday living and with over 5,000,000 combined total downloads on all three of the major platforms, it's apparent they chose the right focus.
The apps in this portfolio are generally functional apps that serve a purpose beyond simple entertainment. A great display of this is with their their top selling and top chart app that has produced $704,981.16 since Jan 2011.
The great thing about this business is the heavy lifting of developing the apps and getting a market presence has already been done. The first 2 years were spent building the portfolio, marketing the apps, fine tuning the processes, and getting a strong market presence leaving the new owner coming in at the optimal time with the least amount of risk.
In addition, the current owners cracked the code on how to monetize these apps with paid advertising and dramatically increase revenues and profits. The business experienced explosive growth from this process. It's a global marketing effort and they cracked the code on it, bringing substantial revenue increases to the business taking it from approximately $30,000/month to $320,000 in one month.
The marketing methods and strategies the owner uses are duplicatable and scalable. The owner is confident the same strategies can be used for Windows and Android alike and are very close to releasing an updated version of their best selling app on Android to start the marketing testing.